We were looking for a white Tiguan with 3rd row for our nanny - they didn’t gave one in stock, but within minutes were able to get approval to trade one from another dealership. I wasn’t able to go the next day to pick it up, so they delivered it to our home on Carmel. They beat Seaside an Salinas lease deals and were much much more pleasant and responsive.

We just got home from buying a VW, and I couldn't have had a better experience! From the very first greeter to meeting our salesman Richard, who listened and dialed in exactly the car I wanted. Richard gave us so much useful information on the car, and was professional and polite and everything one would expect from customer service. But everyone we crossed paths with was great. No huge pressure, no one pushy or intemidating. This is my second purchase from this dealership, and my 4th VW and I am more excited about my new ride then I could say. Thank you Richard for making this such a comfortable experience. Mahalo

We purchased a 2018 Volkswagen Atlas from Richard Brabo. Richard was extremely helpful during and after the process. Richard was very knowledgeable with the Volkswagen line and was able to answer all of our questions during and after the process.

So I was interested in trading in my 2016 GMC SLT 4x4 Crew Cab truck for a 2017 Dodge Charger, in white in either Daytona or Skat Pack. Jonathan Dasig "Jonny D" was the sales rep that I dealt with. As soon as I arrived at the dealership on 7/7/2017, Jonny noticed me right away. I told him he had previously talked to me about my trade in and what I was looking for. He took down and looked at the specs on my vehicle. He then had a 2017 Dodge Charger Daytona in White ready for me to look at. He gave me a walk through of the vehicle and explained all the upgrades. When then took it for a test drive and it was amazing. We then went to crunch the numbers, I got a good deal on my trade in, during this experience Jonny was very professional, easy to talk to and explained every step and detail thoroughly. Once the deal was done Jonny had the vehicle detailed and fueled. He then went over an in depth explanation of the screen menu display. He set my phone up, stations in the radio, seating preference and answered any additional questions I had, it was nice dealing with one person through my car buying experience then multiple individuals. At the end I noticed I didn't have a front license plate holder, Jonny showed it to me right away. I'm a police officer and would be a hypocrite if I wasn't in compliance with the law. Jonny without hesitation had the front license plate holder put on. Out of all the car buying experiences I had the was by far the best. I would be glad to keep doing business with Dodge in Santa Cruz. Jonny definitely made the experience amazing and was a subject matter expert in his knowledge of the vehicles he sells.

Very friendly customer service. Easy to schedule. Eric takes time to answer my questions without bein g condescending like some organizations. Price is high for comparable service at a shop that is not a dealership.

Everytime I need to come in for service, I get an appointment within only a day or two, most of the time, the next day. They are always so friendly and accomodating. A car dealership is one of those places you would not be surprised to get less than great service, but time and time again, I am blown away by how helpful and informative the service is. The other day, a piece came off the back window wiper, but I did not notice until a few days after my service appointment. When I called to inquire whether or not they thought it could have come off during the service, Branden was quick to take care of it. After looking in the shop, he ordered me a new part without a second thought. I realize that this piece could have fallen off elsewhere, or been tampered with out on the street, and it would have been just as easy to charge me for the replacement part instead of taking care of it. That kind of customer care is what will continue to bring me back for the long term, and I will always go out of my way to recommend this dealership and service department to others. Thanks!

Everybody we have dealt with at the dealership has been very friendly, both before we bought the car and afterwards, at the first service. The salesman was very low pressure and cooperative. We took a test drive, took our time during the testdrive, and then left, all without anybody pushing us to buy the car. We came back, bought the car at a reasonable price, and it was delivered exactly when it was supposed to be. On the first service, the Service department was on time, and performed the job quickly. I have no complaints at all about this dealership.

Eric is the most helpful service rep I have worked with. He knows my car and its needs. I trust him to give me an honest assessment. I also trust and value him as a person.

Santa Cruz Superstore has the best customer service in town, I worked with Scott and Eric, who were both exceptionally helpful. They always ensure your car back within a timely manner and they even clean it for you!

This dealership is Conveniently located, and has competent service technicians,with an all around friendly and helpful staff, and a sales staff that offers reasonable prices.

I brought my car in for a 60,00 miles service even though I only have 23,00 miles on it but it has been 5+ years since I bought it. Nobody questioned me about the service (read: treated me like I was crazy) in fact Brent understood exactly why I brought it in for service. The drivers were great and got me to and from work on time. The car is in great shape, everything checked out and Brent went over the bill with me and pointed out anything that might need service sooner rather than later. I was impressed with the service.

Eric Howard takes good care of my vehicle which I have had serviced at that dealership since I purchased the car new in 2003. No marketing emails at all to my email address.

From the moment when Jeff Wallace started to show me cars I knew I had picked the right dealership. Everyone Jeff, Mike Russo, and Scott were helpful and worked to get me the car that I needed and the financing that would make it work. This is the dealership that gives buying a car that "oh so wonderful experience".

I had been having a problem with back lights. The symbol on the dash would go on and off. This made it difficult to know which light was out. The first time I came and talked about what was going on I was given an appointment. When I came in the symbol was out. Scott who was my salesman when I brought the car was outside when I pulled up. We talked about the light problem. He went in and talked with service and it was decided that the next time the symbol came on to leave the car running and check all lights. I was in town when it happened again so I drove to your service department. I told Eric what was happening and he had the service department fix the problem immediatly. I didn't have to return with a appointment. I would have made a appointment but Eric just made sure it was done now. I had 2 lights out. Eric and Scott did a great job taking care of my situation. Great customer service! And my car had been washed. That was a nice surprise. Thank You, Donna Murphy

La persona que me atendio fue muy amable y sinsera algo que no es comun en la jente de este tiempo, tambien contesto todas mis preguntas y rgreso mis llamadas sinseramente muy buen servico MUCHAS GRASIAS.

I really enjoyed working with Brent Fetty on the purchase of my new Golf. He made the process so easy and quickly found me what I was looking for. He is what a car salesman should be - pleasant to deal with, excellent knowledge of the cars, not pushy like some can be... I would highly recommend to anyone coming to your dealership to go directly to him!

Everyone at the dealership was very friendly and helpful. My service was done in a timely manor and on the occasions where my car is needed for a day or two, the service manager is nice enough to let me use a rental car.

I really enjoyed my car buying experience with Scott Davis. He was very low pressure, yet definitely interested in helping me find exactly what I wanted. I never felt he was saying things about the cars that were designed to push me a certain way. He was enthusiastic about the good features of the cars, absolutely, yet honest when I asked him questions about things that might be not so great about the car. He was patient and relaxed. What more could you ask for? This is my second VW Passat from this dealer; I purchased my first one from them in 2003 and had it all this time. I have experience with their service department therefore and I have to also recommend Eric Howard. He is an honest and helpful service manager.

I feel that I can trust these people to do what needs to be done and that I am paying a fair rate for the work done. I am always treated well and my car always runs perfectly after the work is done. I want these people working on my car and my children's cars for as long as we leave in Santa Cruz. I never worry that I am being pushed to get unnecessary work done, which I often felt at some of the other places I have taken the wagen to.

I was looking for a new truck and I was going to check Toyota but Nissan was closer so I stopped there first. Jeff showed me the two new Frontiers they had and explained the deals they were offering as well as all the features the trucks offer. I did check Toyota but decided on the Nissan. Jeff was very helpful and explained all the features on the truck before I left the dealership. He followed up with a call a couple days later to make sure everything was going well and informed me to call him anytime if I had any issues. Friendly and knowledgable staff and good deals are why I can recommend Jeff and Santa Cruz Nissan.

This is my second vehicle purchased from this dealership and if I decide to by another Volkswagen it will be again from the Santa Cruz Superstore. In 2005 I purchased over the internet Touareg V8 and that transaction was handled by Steve Pangelina Internet and Fleet Manager at that time - I just loved the way I was treated and handled by him, Steve became my friend and I keep in touch with him to this day. Two or three weeks ago I found on line nice 2009 Tiguan that was offered for sale in this dealership and I sent an email to get more information about this car, Scott Davis responded and gave me "Black Friday" price that I could not refuse. I drove to Santa Cruz and I met with him and test drove the car... I was very happy with the test drive and the condition of this vehicle. Scott took me to his office (same room that Steve Pangelina was in few years ago), we filled out all the papers and then he went to his sales manager (I think his name is Jim) for approval. Sitting in Scott's office I heard Jim talking loudly to Scott that this car is worth $3000.00 more and that they just had this car for a few days - I think that was VERY UNPROFESSIONAL, no customer should hear that, especially that this price was authorized by another manager day before! Scott made my day, sold me a car that I wanted and gave me a price that I could only dream of, he was very nice, pleasant and professional. Thank you Scott!

This dealership is the best I have purchased 4 new cars from them, they are always helpful in finding just what I am looking for. I purchased a new Murano on 11/18/11 and the salesman Brett financeman Scott and even the owner Jim stayed past closing to make sure I could have my car before the weekend, you don't get that kind of service any where else in Santa Cruz. I highly recommend them to friends and family. The salesman Brett even called us on sunday to make sure everything was ok with the car. Thank You